Designing an ordering experience for a local café
About
SPARQ Coffee is an upbeat, modern café in Addis Ababa, Ethiopia — the new kid on the block with a vibrant brand personality.
Challenge
Create a seamless mobile ordering experience that lets customers get their daily coffee delivered or pick it up from the nearest store.
Impact
Shipped a clean, playful iOS and Android app that reflects the café's energy and turns dine-in customers into loyal members.
Client
SPARQ Coffee
Food & Beverage
Addis Ababa, ET
My role
Sole product designer
iOS & Android
Prototyping & handoff
Timeline
Dec 2022 – Mar 2023
A vibrant brand on screen
Bold colors, large product photography, and playful illustrations translate the café's in-store energy directly into the app.
Effortless ordering
Customers browse the menu, customize their drink, and check out in a few taps — whether they want delivery to their doorstep or pickup at the nearest store.
Membership that earns its place
Member perks live front-and-center on the homepage, incentivizing users to use the app more.
From counter to phone
The interface stays clean and friendly so first-time users at the counter can download, sign up, and place their first order before their drink is ready.
Outcomes
90 Day Retention Rate
70%
Member sign-ups in first month
1.5k
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